Course Introduction
Lesson 1
Lesson 2: The 9 Blocks of the Business Model Canvas
-
L2.1 Intro to Lesson 2 (1:04)
-
l2.2 what we already know (1:34)
-
L2.3 Channels (2:22)
-
L2.4 Revenues (3:21)
-
L2.5 Relationships (3:29)
-
L2.6 Right Side Review (1:05)
-
L2.7 Left Side Overview (0:34)
-
L2.8 Key Resources (1:32)
-
L2.9 Key Partners (1:28)
-
L2.10 Costs (1:42)
-
L2.11 Left Side Review (0:57)
-
L2.12 Putting it All Together
-
L2.13 Example 1 - Coffee Shop, Right Side (5:15)
-
L2.14 Example 1 - Coffee Shop, Left Side (3:22)
-
L2.15 Example 2 - Gas Station (5:21)
-
L2.16 Restaurant Challenge (3:09)
-
L2.17 Lesson Conclusion (1:57)
Lesson 3: Business Model Strategies
-
L3.1 Lesson Intro (2:50)
-
L3.2 Challenge Answer (4:27)
-
L3.3 Classic Strategy (0:42)
-
L3.4 Freemium Strategy (3:25)
-
L3.5 Multisided Strategy (3:05)
-
L3.7 Open:Platform Strategy (3:09)
-
L3.8 Longtail Strategy (1:49)
-
L3.9 Unbundled Strategy (3:15)
-
L3.10 Lesson Conclusion (1:37)
-
L3.11 Lesson 3 Challenge (0:46)
-
L3.12 Prep for Lesson 4
Lesson 4
-
L4.1 Lesson 4 Intro (0:53)
-
L4.2 Challenge Answer (3:43)
-
L4.3 Discovering Customer Problems (2:41)
-
L4.4 Where to look for problems (1:08)
-
L4.5 Internet Research Hacks (5:53)
-
L4.6 Complete the Customer Segment Block (1:07)
-
L4.7 Contructing the Value Proposition Block (2:26)
-
L4.8 Solution Research Hacks (3:01)
-
L4.9 Intro to Prototyping (0:49)
-
L4.10 Hardware (1:09)
-
L4.11 Software (0:54)
-
L4.12 Service & Wrap-Up (1:17)
-
L4.13 Completing the Value Proposition Block (0:25)
-
L4.14 Complete the Left Side (1:28)
-
L4.15 Complete the Right Side (1:17)
-
L4.16 Final Thoughts (2:32)
-
L4.17 Lesson Conclusion & Next Steps (1:20)
Lesson 5
Course Review & Next Steps
